Producer responsibility is a key component of the circular economy. Policies like extended producer responsibility and recycled content standards, can effectively support a future in which waste is continuously transformed into new resources.

In collaboration with leading brands and local recyclers, we bring thought leadership to transform how packaging and product waste is perceived and managed. We help to drive innovation, create opportunities and establish an economy based on wise use instead of unsustainable consumption, moving waste from a make, take, dispose linear route to a circular one where waste is managed responsibly and recycled into new products and packaging.